Window Villa d'Este (Como)
A quiet window on the lake — hats in dialogue with the house.
01
The Experience
DIE REISEN, DIE WIR GETEILT HABEN
Jede Reise wird unvergesslich durch die Menschen, die wir unterwegs treffen.
Panama Hatters wurde nie allein gebaut.
Auf unserem Weg begegneten wir visionaren Hoteliers, historischen Hotels und aussergewohnlichen Destinationen.
Gemeinsam schrieben wir Kapitel, die bis heute andauern.
Heute sind diese Orte und Menschen Reisebegleiter.
02
DER STILLE REISENDE
There is a kind of traveler you notice only after she has passed.
Not because she asked to be seen.
But because presence is impossible to imitate.
She chooses places with history.
Objects with a soul.
People with character.
She travels without noise.
Yet she is always remembered.
Panama Hatters was created for her.
03
Momente
Fenster und Ecken, in denen der Panama Teil des Ortes wird.
Window Excelsior Vittoria (Sorrento)
Display in the light of the Gulf — measured presence, no noise.
Window Mandarin Oriental (Como)
A contemporary house, the same craft language.
Cavo Tagoo (Mykonos)
Inside the island atmosphere — measured presence, light and sea.
04
Gelebte Atmospharen
Momente, die uber das Event hinaus bleiben.
Roland Garros Final — Paris 2013
Roland Garros Final — Paris 2013
A final afternoon in Paris — tennis, light, and a Panama that belongs to the day.
Cartier Polo Event
On the field and after the match — composure from first chukker to last light.
Cartier Polo Event
05
Besondere Geschichten
Lamborghini Esperienza Giro — 60th Anniversary USA
Lamborghini celebrated its 60th anniversary in the United States with Esperienza Giro USA (19–23 July 2023): a 626-mile tour across Colorado, from Aspen to Telluride, with 40 supercars — and a dedicated PanamaHatters line.
Lamborghini Women Line
Esperienza Giro USA
06
The ID
Editoriale Seiten, die das Haus erkannten — kein Presskit, ein Identitatszeichen.
Vogue — 20th Anniversary
Vogue Germany
Vogue Miami
Vogue Italia
Elle Italia
07
In Vision | On Stage
Campaigns, runway and TV appearances that tell part of the PanamaHatters world.
01
The Show
Intimissimi | PanamaHatters
Runway presence — craft on the stage.
02
Television
Sea and Snow
The TV presentation — a world in motion.
08
Panama Stories
Stories of movement, presence and belonging.
By the water
A hat in motion
NEUE KAPITEL.
Neue Fenster, neue Destinationen, neue Kapitel — immer mit demselben Mass.